I've spent over 20 years running Sensible Bakery, the largest gluten-free and vegan bakery in New York City. On Wassem Bakes I share what actually works in a real commercial kitchen, for people baking around allergies, dietary restrictions and wellness. If your brand fits that, I'd love to work together.
01An original, tested gluten-free and vegan recipe built around your product, with step-by-step photos and a permanent home on wassembakes.com.
02Reels, short-form video and carousels that show your product in a real bakery kitchen, made for an audience that actually bakes.
03Exclusive recipes for your website, packaging, cookbook or campaign, developed and tested to work every time without gluten, eggs or dairy.
04Commercial-scale help for food brands, cafés and bakeries going gluten-free or vegan: formulas, shelf life, texture and scaling up.
05Interviews, quotes and features on gluten-free and vegan baking, food allergies and running a dedicated allergen-focused bakery.
06Demos, classes, panels and live baking for events, trade shows and brand activations.
Tell me about your brand and what you have in mind. A media kit with full audience details and rates is available on request.