Est. 2003 · New York

Gluten-
free.
Vegan.
Obsessed.

Wassem Moarsi holding a fresh-baked brownie at Sensible Edible Bakery

Meet Wassem

I'm sharing 20 years of experience running the largest vegan and gluten-free bakery in New York City. Tips and advice straight from my real bakery kitchen, where wellness, dietary restrictions, and sustainability are always a priority.

Wassem Moarsi in the bakery
Videos

The techniques that matter.

Find recipes, tips, and bakery bts content on my social media.

Making kombucha at home Baking with vinegar Vegan egg wash replacements Gluten-free chocolate chip cookies

Never miss a post.

Go behind the scenes with free tips, recipes and more straight to your email.

Work with me.

85.3K
Instagram
20+
Years Baking
#1
GF/V in NYC
100%
Allergen-Focused

Wassem Moarsi is a professional gluten-free and vegan baker based in Long Island City, New York. He's the owner and operator of Sensible Edible Bakery — the largest gluten-free and vegan bakery in NYC — and has spent over two decades refining commercial-grade allergen-free baking.

Available for brand partnerships, editorial features, speaking engagements, recipe development, and consulting. Detailed rate and audience information available on request.

Get in Touch

Let's connect.

Sponsorships & Press wassem@sensibleedibles.com
Bakery Orders info@sensibleedibles.com
Instagram @wassembakes